Archive Issues

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January, 2015

1. A STUDY ON IMPACT OF ANNOUNCEMENT OF MERGER AND ACQUISITION ON THE VALUATION OF THE COMPANIES (WITH SPECIAL REFERENCE TO BANKS)
Author : Dr Poonam Bassi & Varsha Gupta

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2. SYNTHESIS AND CHARACTERIZATION OF CHEMICALLY DEPOSITED IRON COPPER SULPHIDE (FeCuS) THIN FILMS
Author : Ezenwa I. A. Ezenwa and Okoli L. N.

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3. HOPE TO THE LAST – A STUDY OF KAMALA MARKANDAYA’S NECTAR IN A SIEVE
Author : DR.S.Karthikkumar & V.K.Venkatalakshmi

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4. ILL-TREATMENT OF DALITS BY THE CASTE HINDUS IN KESHAV MESHRAM’S “BARRIERS”: A STUDY
Author : V. Guru Karthik & Dr. S. Ayyappa Raja

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5. OPTICAL AND STRUCTURAL CHARACTERISTICS OF MGS THIN FILMS FABRICATED BY ELECTRODE POSITION
Author : EZENWA I. A., EZENWAKA L. N. & EGWUNYENGA N.

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6. FILIAL RELATIONSHIP IN JAISHREE MISRA’S ANCIENT PROMISES
Author : S. SATHIAMOORTHY & Dr. S.AYYAPPA RAJA

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7. HUMANISM IN THE SPEECHES OF SWAMI VIVEKANANDA
Author : S. Panneerselvam & Dr. S. Ayyappa Raja

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8. SOCIALISM VS. CAPITALISM AS DELINEATED IN ADIGA’S THE WHITE TIGER
Author : Dr. S. Karthikkumar & L. Ithaya Venthen

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9. FACTORS RELATED TO INFLUENCING FOR CHOOSING CAUSE RELATED MARKETING (CRM) PRODUCTS – FACTOR ANALYSIS
Author : R. Sudha & Dr. D. Elangovan

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10. EMPIRICAL TESTING OF CAPITAL ASSET PRICING MODEL: A STUDY OF SELECTED SECURITIES IN INDIA
Author : Mr.NAGESH MR

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11. ORNATENESS IN THE POETRY OF KEKI. N. DARUWALLA
Author : Goutam Karmakar

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12. SALES PROMOTIONAL STRATEGIES FOR WOODEN FURNITURE IN TAMILNADU -AN EMPIRICAL STUDY
Author : M. GOMATHI IMAYA & Dr. K. PADHMANABAN**

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13. EFFECTIVE PRACTICES IN USING MULTILINGUAL EDUCATION
Author : Ma. Lina P. Sario, Marissa R. Guiab, Julievic D. Palting, Elena A. Navas, Josie Jordan D. Gineta, Vi

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14. THE POST MODERNISTIC ASPECTS IN AMIT CHAUDHURI’S A STRANGE AND SUBLIME ADDRESS
Author : G.Raman & Dr.V. Gnanaprakasam

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15. DOES MARKETING SUPPORT HELP BRAND EXTENSION SUCCESS? A THREE-PATH MEDIATION MODEL FROM INDIAN PERSPECTIVE
Author : Nithya Murugan & Dr Jayanth Jacob

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16. SUPER GEOMETRIC MEAN LABELING ON DOUBLE QUADRILATERAL SNAKE GRAPHS
Author : S.S.Sandhya, E. Ebin Raja Merly and B. Shiny

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17. IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON CONSUMER BEHAVIOUR – A CASE ANALYSIS OF AACHI MASALA PVT., LTD
Author : Dr. S.SUDHAKAR & Dr. S.BASKARAN

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18. SMARANDACHE – R-MODULE AND COMMUTATIVE AND BOUNDED BE-ALGEBRAS
Author : Dr. N. KANNAPPA & P. HIRUDAYARAJ

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19. TRADITIONAL vs. SOCIAL MEDIA AS A MARKETING COMMUNICATIONS TOOL IN FMCG SECTOR IN INDIA
Author : Ms Baisakhi Banerjee

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20. A STUDY ON THE JOB SATISFACTION, JOB INVOLVEMENT AND WORK ETHICS OF THE ENGINEERS OF THE NEYVELI LIGNITE CORPORATION LIMITED
Author : Mr. A. SHANMUGAM & Dr. R. SATHRU SANGARA VELSAMY

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21. EFFECT OF SALES PROMOTION TOOLS ON CUSTOMER PURCHASE DECISION WITH SPECIAL REFERENCE TO SPECIALTY PRODUCT (CAMERA) AT CHENNAI, TAMILNADU
Author : C. Suresh, K. Anandanatarajan & R. Sritharan

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22. AN EPIDEMIOLOGICAL MODEL FOR HIV/AIDS WITH PROPORTIONAL RECRUITMENT
Author : V.Vijayalakshmi & Dr. T. Vasanthi

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23. EFFECT OF THE LIPID PROFILE DIFFERS WITH TUBERCULOSIS SUBJECT INNOVATION TO ELIMINATE – A REVIEW
Author : Dr. K. SURESH KANNA

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24. AN INNOVATIVE APPROACH ON PENTAGON FUZZY NUMBERS
Author : R.Helen & G.Uma

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25. International Financial Markets and Their effects on Indian Economy- A Critical Analysis
Author : K.Vikram & Dr.K.Shesha Murthy

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